KETERKAITAN ANTARA MOTIVASI, KEPERCAYAAN, NORMA SUBYEKTIF, SIKAP TERHADAP NIAT UNTUK BERBAGI PENGETAHUAN

Tantri Yustina(1*)

(1) Program Pascasarjana Universitas Sebelas Maret Surakarta.
(*) Corresponding Author

Abstract

The purpose of this study is to examine and analyze the effect of extrinsic motivation,
intrinsic motivation, subjective norms, trust, and attitudes toward intention for sharing
knowledge. Type of the research in this study is a quantitative reserch, by taking samples
200 respondents at SMP Muhammadiyah and MTs Muhammadiyah at Sukoharjo. The
technique of collecting data uses questionnaires, and tested uses structural equation
model/Structural Equation Modelling (SEM). The results of this study show that extrinsic
motivation and intrinsic motivation has no effect on the intention to share knowledge,
extrinsic motivation and intrinsic motivation effect on attitudes and trust, trust and
subjective norms effect on attitudes and attitudes, and subjective norms effect on the
intention for sharing knowledge.

Keywords

Motivation; subjective norms; beliefs; and attitudes toward the intention for sharing knowledge

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